About Us

A cosy bedroom at night lit by an Aurevia Dusk touch bedside lamp
About Aurevia

I made a mess of lighting my own place. That is how this started.

I am Harry. I run Aurevia from London, and when you email us, you are emailing me.

A while back I set about lighting the outside of my own place. I did what most people do: bought whatever came up first, put it in, and waited for dark. What I got was a floodlight that turned the garden into a car park, a run of stake lights so blue they made the planting look dead, and one fitting that would have needed a cable buried under a lawn I had just laid. None of it was faulty. It all worked exactly as described. It just made the place feel worse than no lighting at all.

What annoyed me was that the good version was not expensive. It was not really available, either. Everything decent seemed to assume you owned the building, had an electrician on hand, and wanted to spend two hundred pounds a fitting. Everything affordable was sold on a lumen number and a photograph taken in a country with better weather than ours.

So I went at it from the other end. I found the factories that actually build this stuff, worked out which of them make things worth owning, and started importing the ones that do. No middleman, no distributor markup, and no marketing department deciding what a light should cost.

How I pick a product

An Aurevia solar spotlight uplighting a small garden tree after dark
It runs warmAlmost everything here sits around the tone of a traditional bulb. Cool white shows colour honestly, which is why it belongs over a worktop or in a workshop, and why it looks clinical anywhere else. Every product page states which one you are getting, before you buy rather than after dark.
It needs no electricianSolar or rechargeable battery, every single item. No cable buried down the garden, no channel cut into plaster, no wiring in a flat you are not allowed to touch. Most of the range goes up with a screw, a clip, an adhesive pad, or a stake pushed into soil.
The numbers hold upI would rather tell you a light covers twenty square metres, throws eight to ten metres and runs six hours on high than call it powerful. Every specification comes off the manufacturer's own sheet. Where I cannot verify a figure, I leave it out rather than repeat it and hope.
It looks like somethingFunction is the easy part. Most cordless lighting is designed to survive a photograph and nothing more. If I would not put it on my own wall, it does not go on the site.

What I will not sell

Just as telling, probably.

Blue-white floodlights6000K security lighting pointed at a house makes it look like a depot. There are places for cool white, and the front of your home is not one of them.
Anything mains-wiredThe moment a product needs an electrician it stops being something you can just try, and a good half of my customers rent.
Products with no real specificationIf a manufacturer cannot tell me the battery capacity, the IP rating and the colour temperature, I assume there is a reason, and I pass.
Fantasy run timesA stated figure has to be achievable in a British winter, not just in a lab in July.

Why it costs what it costs

An Aurevia cordless table lamp glowing warm on a table after dark

You are on a small site selling cordless lighting at sensible prices, so you may reasonably be wondering where the catch is. I would rather answer that than let you guess.

Aurevia buys direct from the factories that build these products. There is no distributor in the middle taking a margin, no showroom to pay for, and no marketing budget priced into the fitting. That is the whole of it. A light that would be sixty pounds through a traditional supply chain is not sixty pounds here, and nothing has been taken out of the product to get there.

What it does not mean is that I list whatever is trending and hope. I choose every product individually, I read the actual specification sheets, and I write every description myself. Where a product cannot do something, its page says so. A decorative mushroom light will not light your path to the front door, and you will find that written on the mushroom light.

Aurevia solar fairy lights glowing along a garden fence at dusk
The range is small on purpose. Everything on the site is something I would put up at home.

Where this goes next

Aurevia is new and I am not going to pretend otherwise. The range is deliberately small because I would rather sell twenty things I can stand behind than four hundred I cannot. Every product here has been chosen one at a time.

The plan from here is more indoor lighting, because that is what people keep asking for, and a wider choice within the outdoor pieces that have done well. Both depend on how this year goes, and I would rather do them properly than early.

In the meantime, if there is something you keep looking for and cannot find anywhere sensible, tell me. A fair bit of what ends up on this site starts as somebody's email.

If you want a hand

Tell me what you are lighting and roughly how big the space is, and I will tell you honestly whether something here suits it or whether it does not. I would rather you bought the right thing once than the wrong thing twice.

HarryFounder, Aurevia — London

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